Hey! I’m Claire Pelletreau…
and I’m kinda weird.
But we’re not here to talk about my Spanish TV teen drama addiction today.
Because in a world of self-professed ad gurus and overcomplicated strategies, I’m deathly allergic to all the online marketing BS that wastes your time and squanders your money.
Instead? I’m determined to help you turn Facebook and Instagram ads into a simple, effective and doable part of your strategy for growing your business…
And most importantly — I want your ads to be ridiculously profitable, too.
As for me, I had my first Facebook ads love affair back in 2011, back when pretty much any picture of a cat would get insane results. Oh, those were the days…
Because all of a sudden, Facebook became pay to play, seemingly overnight… and they didn’t exactly make it easy to join the game.
It was stressful, confusing, and effin’ frustrating.
It took me many, many hours (just ask my very patient husband) of research, several years of testing what worked for my clients, and a whole lotta trial and error to master the ever-changing Ads Manager and Facebook ecosystem.
Here’s What’s Included:
- STEP 1: CHOOSE YOUR STRATEGY
Your days of throwing spaghetti at the Facebook (or Instagram) wall are OVER, hermano. It’s time to develop a new way of thinking about your ads: one that is strategic, data-driven, and based on what actually works.
- STEP 2: SET UP YOUR TECH
I’ve seen too many people suffer because they rushed through setting up the pixel and tracking for their ads… or didn’t know how to do it properly!
Let’s do this once and do it right. (I promise I’m here to make it feel ridiculously easy.)
- STEP 3: FIND YOUR PEOPLE ON FACEBOOK & THE ‘GRAM
Think your audience isn’t on Facebook or Instagram? With over 2 BILLION monthly active users, think again (unless you’re targeting Tibetan monks on a digital detox, of course). With some smart targeting strategies and a little elbow grease, we’ll find your perfect audience and get your offers in front of them!
- STEP 4: NAIL YOUR CREATIVE
Now that you know who you want your ads to be seen by, it’s time to make sure they don’t scroll right past your ads and click on the nearest cat video instead.
The secret? It’s time to learn how to write engaging copy, design attention-grabbing images, and create curiosity-inducing videos… without having to hire expensive copywriters or designers before you’re ready.
- STEP 5: DETERMINE YOUR AD BUDGET
If we haven’t met before: Hi, I’m Claire, and I LOVE talking about money. At the end of the day, we’re running Facebook ads to help you get paid.
- STEP 6: BUILD YOUR CAMPAIGN & LAUNCH YOUR ADS
Does the idea of getting into the Ads Manager and launching your ads give you a stress headache? Have no fear. I’ll show you how to bend the Ads Manager to your will and get your ads into your ideal customers’ news feeds at lightning speed.
- STEP 7: OPTIMIZE, SCALE & GROW
This is where your money is made, my friend. I’ll make sure you know exactly which numbers to look at and in what order, plus how to scale or troubleshoot your ads depending on your results.
Delivery Method: Free Download (Mega)